SELLING

We have the experience and tools to meet the demands of a highly competitive, modern market.


Setting the Stage on Our Listings, here are just a few ways we'll make your listings stand above the rest.

  • Subtle staging assistance working with the owner to present their home in the best possible ways.


  • Create a comprehensive Marketing Plan & Critical Path
  • Create a compelling “story” and value proposition for the Property that positions it as a unique opportunity to qualified buyers
  • Arrange for additional professional photography of the residence and estate grounds including detailed layouts and floor-plans
  • Create an internet presence for the Property on the macdonaldrealty.com, realtor.ca, our personal website and other MLS supported websites.
  • Produce & distribute a full-colour multi-page property brochure
  • Fully cooperate with local, national, and international broker/agents working with qualified buyers
  • Provide timely feedback and reports from property showings to the owners
  • Prepare and promptly present in a timely manner all Offers for consideration by the Owners 
  • Exercise professional skill and due-diligence while representing the best interest of and the Owners and protecting confidentiality during property showings and all contract negotiations
  • Provide a bi-weekly sales & marketing report and meet with the Owners as needed
  • Personally attend the property prior to showings and actively present the residence to prospective Buyers and their Agents
  • Showcase the property at other Macdonald Realty offices and International Realty Conferences where possible
  • Promote your property extensively through multiple social media channels such as: Facebook; Instagram; YouTube 
  • Personally promote your listing to our own network of luxury real estate buyers and top-tier agents in multiple offices around the globe

Find the Value of Your Home

HOME EVALUATION

The answers to your home-selling questions are just a click away! Let us help you find the value of your home. By preparing a Comparative Market Analysis (CMA), we'll find the value of your property on the current real estate market. 

Through the Comparative Market Analysis, we can evaluate the prices of properties similar to yours that have recently sold in your area. This analysis will give you a better idea of your property's market value, one of the first - and essential! - steps as you prepare to sell your home. All it takes is a few quick minutes to complete and submit the form below. Then let my system do the work for you! We'll contact you with the results.

Home Evaluation Form

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General Facts about Pricing

There are certain factors that are within our control and some factors beyond our control when it comes to setting the price. Those factors within our control are: the appearance of the property, how aggressively we market the property and the price. Factors outside our control are: location of property, size and local amenities. It's important to accept those factors that are beyond our control and focus on the pricing and preparation. A property priced at market value will attract more buyers than a home priced above market value. Consider that a competitively priced property will also attract a greater number of potential buyers and increase your opportunity for a quick sale.

MLS® property information is provided under copyright© by the Vancouver Island Real Estate Board and Victoria Real Estate Board. The information is from sources deemed reliable, but should not be relied upon without independent verification.